Dive deeper. Live longer.
75% of cancers are only caught at stage 3 or 4. We change that.
Plunge goes beyond conventional testing to find health issues years before symptoms appear. You get clarity and control over your health trajectory.
Advanced Preventative Screening
Our screening protocols go far beyond standard medical testing to catch subtle imbalances before they become clinical problems.
Cardiovascular Health
Why It Matters:
Heart disease remains the #1 killer globally. Our tests detect cardiovascular risks 5-10 years before standard methods.
What We Test:
Advanced lipid testing (LDL-P, HDL-P, ApoB, Lp(a)), hs-CRP, homocysteine, CIMT ultrasound, calcium score, arterial stiffness assessment
The Plunge Difference:
Standard tests only measure total cholesterol. We analyze particle counts and inflammatory markers that better predict risk.
The Plunge Difference
We put you in control, with insights and support that traditional healthcare can't match.
How We Compare to Traditional Healthcare
| Traditional Healthcare | The Plunge Approach |
|---|---|
| Wait for symptoms to appear before testing | Proactive screening to detect issues before symptoms |
| 15-minute appointments focused on immediate concerns | In-depth consultations that explore your complete health picture |
| Fragmented care across multiple specialists | Coordinated approach with a team that shares information |
| Standard tests that only flag severe abnormalities | Advanced tests that identify subtle imbalances and trends |
What prevention research shows:
Reduction in progression to type 2 diabetes in the Diabetes Prevention Program lifestyle arm (Knowler et al., NEJM 2002)
Share of premature heart disease and stroke considered preventable through lifestyle and risk-factor management (WHO)
First heart attacks occurring in people classified as low or intermediate risk by traditional calculators (multiple cohort studies)
Your Test Results Are Just the Beginning
Your test results provide critical data points, but the real value comes from what happens next:
- Expert Analysis: Our medical team analyzes your results together, not in isolation
- Pattern Recognition: We identify subtle patterns other providers might miss
- Root Cause Focus: We look beyond symptoms to underlying causes
Personalized Action Plans
We translate complex data into practical steps that fit your life:
- Clear Prioritization: Focus on the highest-impact interventions for your unique profile
- Implementation Support: Practical guidance that fits into your busy schedule
- Progress Tracking: Regular follow-ups to measure improvement and adjust as needed
What to Expect
From first consult to lifelong tracking
Initial Consultation
We get to know your health history, goals, and concerns in a 60-minute session.
Full Testing Protocol
Complete your testing protocol (75+ markers) at our partner facilities with flexible scheduling options.
Results Review
In-depth 90-minute discussion of findings with your medical team, with clear explanations of all results.
Action Plan
Receive your personalized prevention and optimization plan with prioritized, actionable recommendations.
Implementation Support
Regular check-ins with your health coach to help you integrate changes and overcome obstacles.
Follow-up Testing
Track your progress with targeted reassessment based on your initial findings and health goals.
A Lasting Partnership for Your Health
Plunge doesn't end after the initial assessment. We build a continuous relationship focused on your evolving health needs.
- Quarterly Reviews: Regular check-ins to track progress and adjust your plan
- Annual Full Assessment: Yearly deep dive to evaluate your progress
- Evolving Care Plans: Your health strategies that adapt as your needs change
Common Questions
We believe in transparency. Here are answers to the questions we hear most frequently.
Most conventional testing only looks for disease, not early warning signs. Our panels detect subtle imbalances, sometimes years before they develop into clinical conditions. We measure advanced lipid and inflammatory markers and combine them with imaging, which can identify cardiovascular risk 5-10 years before standard cholesterol tests show problems. Studies show up to 45% of heart attacks go undetected when they occur. Our cardiac imaging and biomarker testing can find evidence of these "silent" events that conventional testing misses, so they can be treated before more serious damage occurs.
Some components may be covered, but our testing goes beyond what insurance plans cover. Many of our services qualify for Health Spending Account (HSA) reimbursement, and we provide detailed receipts for those claims. We're transparent about costs. Our members often find that investing in prevention now saves substantial healthcare costs later.
For most members, we recommend a full assessment annually with targeted follow-up testing every 3-6 months based on your health status and goals. This frequency lets us track meaningful changes while keeping the process manageable for you.
Numbers you can see move. Your biomarkers are tracked on your health dashboard, so progress shows up as improving lipid, inflammatory, and metabolic markers, not vague feelings. Members who follow their plan, including the exercise and stress management components, usually see measurable movement within the first two quarters, along with better sleep, energy, and fitness. The goal is sustainable habits that lower your long-term risk, with the data to prove they are working.
Prevention costs less than treating established disease. The cost of a chronic condition goes beyond the direct medical bills: medications, specialist visits, hospitalizations, and lost productivity at work and home. Take Type 2 diabetes. Caught at the pre-diabetic stage, lifestyle changes can often stop its progression and save thousands in annual management costs. Catching cardiovascular risk factors before a heart attack or stroke avoids catastrophic bills and long rehabilitation. Provinces like Alberta now spend roughly 40% of their budget on healthcare, and public systems are increasingly stuck in crisis management rather than prevention. The reality is simple: a small warning sign is far cheaper to address than a full-blown condition.
For most members, Plunge replaces the family doctor. If you have specialists already involved, we coordinate with them and share test results with your consent so everyone has the same picture. You get longer appointments, broader diagnostic panels, structured follow-up, and the day-to-day primary care a family doctor handles.
Still Have Questions?
We're happy to discuss how Plunge can address your specific health concerns and goals.
Schedule a ConsultationReady to Take the Plunge?
Don't wait for symptoms to become problems. Our proactive approach may give a better chance at detecting issues in advance.
To ensure personalized care, we're limiting new member intake. Secure your spot today.
Schedule Consult
When you are called, you'll receive your welcome package and scheduling link.
Full Testing
Complete your personalized testing protocol at your convenience.
Get Your Plan
Meet with our medical team to review results and receive your personalized health plan.